We’re thrilled to announce our next Data Talk!
Beyond the Lie Factor: Modern Lessons in Misleading Data Visualization
Schedule:
5:00 PM – Registration, Networking and Pizza
5:30 PM – Presentation: Beyond the Lie Factor
6:30 PM - Networking
Talk Details:
Data visualizations are powerful tools for communication, but a single design misstep can completely warp the audience's conclusions. Whether accidental or intentional, choices like truncated axes, improper area encoding, and dual-axis layouts frequently distort the reality of the underlying data. This session dives deep into the science and psychology behind these distortions to help you recognize and avoid common visual pitfalls.
Presented by Jacob Lower, this talk builds from Tufte's foundational Lie Factor through to recent empirical findings from the CHI and IEEE VIS communities to provide actionable, research-backed guidance for the data community.
🎯 Why Attend?
Whether you're a data professional, analyst, designer, or simply curious about visual communication, this session will help you:
Identify the psychological factors and design flaws that accidentally or intentionally distort data visuals 🧠
Apply recent empirical findings from the CHI and IEEE VIS research communities to your day-to-day work 🔬
Implement practical, research-backed guidance to ensure your charts accurately inform rather than mislead 📐
Connect with fellow data enthusiasts 🤝
Enjoy great conversations over pizza and refreshments 🍕🥤
BONUS: Enjoy delicious refreshments, including pizza and pop, to fuel the evening’s conversations! 🍕🥤
COST: Free for Victoria Data Society members. $10 cover charge for non-members (Pay at the door).
Become a member today and attend this and other Data Talks for free for the year.
We can't wait to see you there!
Hosted at Redbrick - 1515 Douglas St, Unit 520